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HOTel Suecia
Branding y nuevo concepto de interiores para hotel en Madrid New design concept, full renewal for the Hotel Suecia, Madrid
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ARTe SONoro netart_latino [b]meiac Aquí huidizo
Hotel Suecia SNTG travesias poster_ib
chicle_tacon
El Hotel Suecia se encontraba entre dos centralidades madrileńas: un barrio gay hip y el distrito de los museos. Nuestra propuesta va más allá de repensar el hotel con una nueva imagen gráfica sino que trata de insuflar vida en cada planta con un cambio programático fuerte: ver o ser visto. The Hotel Suecia is situated in between two centers of Madrid: a hip gay district and the representative museum quarter. Our proposal goes beyond rethinking the Hotel in a hyper design fashion but tries to insufflate life in every floor with a strong programmatic change: to see or be seen.